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Don’t leave it to chance. Why are brand touchpoints critical to a company’s success?

Don’t leave it to chance. Why are brand touchpoints critical to a company’s success?

by impresa360brand | Jul 2, 2024 | INSIGHTS

WHAT IS A BRAND? Your brand is what people say about you when you’re not in the room. What you promise a customer and what they experience must be aligned. When customers experience brand touchpoints that do not match your brand promise, people feel that disconnection...
Unleashing the Power of Brand Autonomy: A Roadmap for C-Suite Executives and Marketers

Unleashing the Power of Brand Autonomy: A Roadmap for C-Suite Executives and Marketers

by impresa360brand | Jun 17, 2024 | INSIGHTS

In the dynamic landscape of modern business, where competition is fierce and consumer expectations are ever-evolving, the ability to carve out a distinct and independent brand identity is more crucial than ever. Welcome to our comprehensive series on The Brand...
Unleashing the Power of Brand Autonomy Part II: A Roadmap for C-Suite Executives and Marketers

Unleashing the Power of Brand Autonomy Part II: A Roadmap for C-Suite Executives and Marketers

by impresa360brand | Jun 17, 2024 | INSIGHTS

In the dynamic landscape of modern business, where competition is fierce and consumer expectations are ever-evolving, the ability to carve out a distinct and independent brand identity is more crucial than ever. Welcome to our comprehensive series on The Brand...

Recent Posts

  • Don’t leave it to chance. Why are brand touchpoints critical to a company’s success?
  • Unleashing the Power of Brand Autonomy: A Roadmap for C-Suite Executives and Marketers
  • Unleashing the Power of Brand Autonomy Part II: A Roadmap for C-Suite Executives and Marketers

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